B2B Samplingin Japan

B2B Research with Quality and Confidence

Conducting B2B research often presents unique challenges—such as reaching the right professionals, securing their participation, and maintaining engagement throughout the process.

We have deep expertise in B2B research in Japan and offer professional guidance in sampling design to ensure your studies are precisely targeted and effectively executed.

Our Coverage

1.26million+

professionals in our network

Over​​​ 50

business profiles collected

Approximately 150 additional basic attributes can be cross-referenced with business profiles!

Composition of Panel

 

We collect a wide range of business attributes, including company size, annual revenue, and decision-making roles.

Case Study

Case 1

Rapid Fieldwork Execution


Target Audience: Decision makers/managers/owners

Industry: IT/software, logistics/manufacturing

Company Size: 10+ employees

 

・Sample Size: 200

・IR: 3%

・Fieldwork: 3 days

Case 2

High-Volume Feasibility Project


Target Audience: Marketers/executives in SMBs

Industry: Market research, Advertising, Media, Creative

Company Size: 1-999 employees

 

・Sample Size: 1,500

・IR: 60%

・Fieldwork: 10 days

Available Research Formats

 

 

Since our research panel consists of business professionals with extensive B2B research experience, we deliver highly reliable insights supported by strong engagement and sincere participation.

Quantitative Studies

Find your right audience and collect reliable data for confident decision-making.

Expert Interview

In-depth interviews with experts who have specialized skills in specific industries or roles.

Group Interview

Group discussions with business professionals possessing specialized expertise.

Quality Centric Approach


How Are Our Research Panels Formed?

 

We have built our own membership network,
which we manage through our in-house rewards program/app, ensuring the quality of responses.

 

 

 

 

How Do We Manage Quality?

 

We manage quality control tailored to Japan’s unique survey response tendencies and characteristics.


Tailored Panel Management

With 20+ years in Japan, we bring deep expertise in online sampling—tailoring panel management in line with Japan’s laws, regulations, and cultural practices.

 


Support for Survey Design

Cultural and linguistic nuances in Japan can greatly influence survey responses. We help ensure data quality by supporting clients with localized survey design and translation.

 


Quality Standard

We are Tokyo Stock Exchange–listed, adhering to ESOMAR and JMRA standards, and certified with P-Mark and ISO/IEC 27001 for strict privacy protection.

 

For further questions or inquiries, contact us now!

Fresh Insights

 


Survey Report - What Drives Business Decision Makers to Engage in a B2B Research? -


Discover key insights and practical strategies to motivate business decision makers to participate…

 

READ MORE


Reciprocal Tariffs Impact on Japan and South Korea: A Strategic Guide for American Businesses


A July 2025 survey in Japan and South Korea shows how U.S. tariffs are reshaping trade flows and forcing companies to…

 

READ MORE


Reciprocal Tariffs Impact: Japanese Businesses Reshape Global Supply Chains Amid U.S.-Japan Trade Tensions


Our survey in Japan reveals widespread concern over the Trump administration’s 10% baseline and 24% reciprocal tariffs…

 

READ MORE

to top