Online Research Panel in South Korea

Reach 1.7M+ verified respondents for your B2C or B2B studies

 

 

South Korea

Republic of Korea

Panel Size:

1,703,000

SPECIALTY PANELS & DEMOGRAPHICS

B2B

Patient

Car & Motorbike
Owners

GENDER PANEL CENSUS

Male

45.6%

49.8%

Female

54.4%

50.2%

AGE PANEL CENSUS

15-19

8.5%

5.0%

20-29

21.4%

14.1%

30-39

23.0%

14.8%

40-49

24.1%

17.4%

50-59

15.8%

18.7%

60+

7.2%

30.0%

COUNTRY DATA

Real GDP growth
1.36% (2023)
Real GDP per capita
$50,600 (2023)
Unemployment Rate
2.64%
Currency
South Korean Won (KRW)
Population
52,081,799 (2024)
Population Growth Rate
0.21%
Urban Population (of ttl population)
81.5% (2023)
Population below poverty line
14.4% (2016)
Agriculture
1.6%
Industry
31.6%
Services
58.4%
Capital
Seoul
Internet Penetration
97% (2023)
Internet Population
50,519,345
Median Age
45.5 years
Birth Rate (/ 1000 population)
7 births
Life Expectancy
83.4 years

 

 

 

 

 

Why use GMO Research & AI for market research in South Korea?

 

 

We have over 20 years of experience in Asian market research and operate an large scale online research panel with access to 65 million+ respondents across 16 regions in APAC. Our deep local expertise and robust infrastructure help global brands gain reliable, actionable insights from South Korean consumers with speed and precision.

 

 

 

 

How do GMO Research & AI ensure data quality?

 

We prioritize data accuracy, reliability, and respondent authenticity. All consumer panels adhere to the quality control standards of ESOMAR and JMRA. Our quality control measures detect and eliminate survey fraud, bots, and ghost completes, ensuring we deliver clean and trustworthy data for decision-making.

 

 

 


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